I am a father of two, a musician, a cyclist, a maker of things, and an environmentalist, living outside of Lyon, France since 2020 when the nature of work experienced a fundamental change that allowed me to start something new.  

I had spent most of that year somewhat (happily) stranded in Mexico after my now wife and I had the impeccable timing of starting a year of traveling at the beginning of February 2020, only to have our plans slightly derailed.  This was a time of personal growth for me where I had the chance to explore a variety of personal passions, from fabricating musical instruments, to learning about and practicing permaculture, studying earthen plasters at Mexico's leading natural building school, and visiting a variety of experimental projects and leaders in sustainable living, agro-forestry, and ecological building across the southern US and Mexico.  

In August of 2020, I started a relationship with a custom home prefabrication business in British Columbia, Canada, that wanted to take 5 years of early business traction to the next level.  Having worked the previous 5 years as the business development director for a Brooklyn, NY-based building materials importer specializing in Passive House and other high-performance and carbon-storing building principles, I was able to combine industry expertise and personal networks with a passion for the same values that drove the owners, and jumped right in.  

From 2020 to today I've worked to help this company look and feel like a lasting, viable business by focusing on bringing rigor to their sales effort, defining their company identity, improving financial and inventory management, purchasing and developing their second-generation facility with the help of grants and other financing, and a variety of other initiatives.  

In 2026, I decided to open up my consulting practice to other clients in order to broaden my experience and take the next step in my career.  My life experience has been truly international, and so it was time for my work to continue to build upon this life experience.  Born in Montreal, raised in New York and Sydney (Australia), educated at McGill University in Montreal, living in Seattle, traveling across the US to green building conferences, visiting prefabrication shops and CLT manufacturers in Austria, Switzerland, & Germany, living in France - all of these experiences have taught me that the challenges we face as humans are shared: to create connection, to feel purpose, to be present and have integrity, and to create a better world for our children.  Fluent in French and English, my aim is to bridge the gap between North America and Europe by continuing to promote the cross-cultural learning opportunities that have defined our societies for the past 400 years.

Some people find purpose by becoming a doctor, or helping the homeless.  My purpose comes from creating the structures that allow people to vote with their values - businesses that offer another way to do things - too often at the margins, but oh-so-necessary to move the tide forward nonetheless.  Our shared responsibility in protecting biodiversity and protecting our humanity isn't just quixotic.  It's existential.  My purpose is a duty.  If you feel the same, let's work together to create a more just, more beautiful world. 

Too much management advice defines the end goal first and fails to ask the right questions and identify the most appropriate solutions. If your goal is a car, you can spend time and money designing the chassis, the engine, and the interior. But by the time the car is finished, you might realize you didn't need a car at all - you just needed to get from point A to point B comfortably and safely.

I use an iterative approach taken from what's known in software development as "agile development" but what we can just call "the bicycle model".  

1. Start with the Skateboard

We identify your most pressing challenge—whether it’s a bottleneck in sales or a lack of clarity in HR. Instead of an overhaul, we build a "skateboard." It’s the simplest, most functional version of a solution. It gets us moving immediately and allows us to test our assumptions without a massive capital investment.

2. Evolve to the Scooter

Once we’re moving, we see what’s missing. Maybe we need more stability or a bit more speed. We add "handlebars." We refine the process, automate a few tasks, and gather feedback from your team. We are learning how to balance while we are already in motion.

3. Build the Bicycle

Finally, we add the pedals and the gears. We arrive at a "bicycle"—a highly efficient, human-powered machine that is perfectly suited to your terrain. Because we built it iteratively, your team actually knows how to maintain it. It isn't a "black box" solution dropped in by an outsider; it’s a system that grew organically from your company’s unique culture.